Employee Interview
i link
We aim to connect with the "people" on the other side of the screen and increase the number of fans of Ito Kanpo Pharmaceutical.
i-Link/Joining
- Please tell us your current job.
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Disseminating information both inside and outside the company.
I handle a wide range of tasks.The department I belong to, "i-Link," is responsible for disseminating information both inside and outside the company, including distributing press releases, organizing external events, and creating public relations content and internal newsletters. It's a slightly unusual department name, but it reflects our desire to "connect (Link) many people with Ito Kanpo Pharmaceutical (i)."
- What I find most rewarding is,
When did that happen? -
The results of the work,
When it becomes visibly apparent.A major turning point for us was focusing on improving the operation of "ZUTTO Journal," the content section of our company website. At the time, we were facing the challenge of articles not being read even though we uploaded them, so I taught myself SEO (search engine optimization) and researched "what words people with health concerns were searching for." As a result, the number of visitors to the site increased dramatically, and by also using the articles for social media posts, we improved the overall efficiency of our work.
As is the nature of my work, I'm genuinely happy when my results are reflected in numbers, but at the same time, I must not forget that "there is a person on the other side of the screen who is struggling." I want to continue sending messages that reach the hearts of each and every person.
- Future goals and prospects
Please let us know. -
Ito Kampo Pharmaceutical has fans all over the country.
I want to increase it!Our name is gaining recognition through our sponsorship of FC Osaka and our comprehensive partnership agreement with Higashi-Osaka City, but we are still sometimes mistaken for "Mr. Ito" nationwide (laughs). My big goal going forward is to further utilize social media to deepen direct communication with consumers and increase the number of fans across the country who support us with a sense of familiarity, going beyond the "company and customer" relationship.
Daily schedule
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- get up
- I prefer bread for breakfast. I check social media while sipping on coffee that I've ground myself and brewed using a drip method.
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- Commuting
- I commute by train.
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- start of work
- I also check my to-do list for the day, emails, and company-related news and industry trends.
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- Data analysis and effectiveness measurement
- I analyze website and social media metrics to develop strategies. I also prepare weekly meeting reports.
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- Article writing
- I created the "ZUTTO Journal" article while keeping in mind the site analysis results and SEO keywords.
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- Lunch
- I often eat out for lunch. I frequently go to my favorite set meal restaurant.
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- Regular meeting
- Regular online meeting with a client. We review website revisions and proposed changes.
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- Creating advertising materials
- After reviewing the design for external PR materials, I requested the product management team to check it under the Pharmaceutical Affairs Law.
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- Remaining work
- I check my emails and make a list of my to-do list for the next day.
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- Leaving
- To combat my lack of exercise, I walk one train station's distance on my way home.
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- dinner
- I used bay leaves given to me by an employee for cooking. It's a great feeling of accomplishment when the dish turns out delicious.
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- Hobbies
- I took a bath while looking at social media for interior design inspiration. I also tried my hand at coordinating designs using 3D software.
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- Going to bed
- Putting on my favorite nightcap, I drift off to sleep...
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- Message to those who want to join the company
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Supporting the challenge
It's a company.The atmosphere is friendly and welcoming, and there's little overtime, making it easy to have time for personal life. Above all, knowing that my skills are contributing to someone's healthy daily life is a great source of pride for me at work.
This company has a culture that encourages taking on challenges with a "let's just try it" attitude, and there's the exciting opportunity to expand the scope of your work as much as your ideas allow. If you value "what is best for the customer," you'll surely be able to grow in your own way. We look forward to meeting new colleagues!
My favorite product
イトコラ
Collagen and low molecular weight hyaluronic acid
I mix it into my coffee as part of my workday routine. I love that it has almost no smell, so it doesn't change the taste, making it easy to incorporate into my daily life. It can be mixed into food as well as drinks, so try experimenting with different combinations!
View product details