Contains Luzvision™, a liposomal lutein with high absorption rate*. A new habit to support your fan activities and smartphone time: [Liposomal Lutein] Now on sale.

Ito Kanpo Pharmaceutical Co., Ltd. (Head office: Higashi-Osaka City, Osaka Prefecture; President and CEO: Tatsuo Ito) will launch "Liposomal Lutein," a tablet-type supplement containing highly absorbable* liposomal lutein, on Monday, April 6, 2026.
*Compared to lutein
■ Development Background
In recent years, the demand for "clear vision every day" has been increasing across a wide range of generations, due to factors such as the increased frequency of smartphone and PC use, heightened health awareness among middle-aged and elderly people, and the spread of "oshi-katsu," which involves supporting one's favorite idols and celebrities.
Lutein, which is said to decrease with age, cannot be produced in the body and therefore must be obtained from external sources. To help you smartly take in lutein, which the body cannot produce, we have developed a new product that combines "Luzvision™," an advanced liposome ingredient that prioritizes absorption, with three carefully selected ingredients.
• Liposome technology with a focus on absorption rate using a patented manufacturing method
Lutein is naturally fat-soluble, meaning it dissolves easily in oil. Therefore, we have incorporated "Luzvision™," an ingredient that enhances the absorption of fat-soluble lutein, resulting in an absorption rate approximately 4.8 times higher than conventional lutein oil powder.
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*Comparison with conventional lutein oil. *This is a comparison of absorption rates and does not guarantee effectiveness.
■ Three features
Smart ways to supplement your daily lutein intake.
This product contains lutein in liposome form, prioritizing absorption.
We fully support those who want to live a clear and happy life.
This product contains three ingredients: bilberry extract, blueberry leaf extract, and astragalus extract.
• Easy-to-swallow tablet type
This tablet type is easy to take even for those who don't like soft capsules. Take just two tablets a day (recommended dosage).
■ Recommended for people like this
✓ For those who want to fully enjoy their "fandom activities" without missing anything.
✓ For those who are concerned about working for long periods of time on their smartphones or PCs
✓ For those who don't like soft capsule supplements

■ Product overview

Product name: Liposomal lutein
Contents: 15.06g (251mg x 60 tablets)
Suggested retail price: open price
Shape: Tablet
Release date: November 2026, 4 (Monday)
Dealers: Nationwide drug stores
Details page:https://www.itohkampo.co.jp/products/101140203.html
Corporate philosophy of Ito Kanpo Pharmaceutical Co., Ltd.
Ito Kanpo Pharmaceutical's mission is to contribute to extending "healthy lifespan" by enabling people to live healthy lives without restrictions in their daily lives, and we support the health of many people.
Itoh Kanpo Pharmaceutical Corporate Site
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